Hello, I'm Guilherme Gonçalves
Boosting Conversion Rate and Organic Growth since 2019.


About Me
CRO Specialist with 5+ years of experience in Digital Marketing with a Bachelor's degree in Computer Science
CRO Specialist with SEO expertise with agency and freelance experience, focused on optimizing websites to convert better and grow smarter. I already worked with Paid Media, Web Development, UX, Content Creation, Social Media, Web Analytics teams.
I combine Data, UX and SEO strategies to improve user experience, boost visibility, and drive sustainable results
CRO Expertise
SEO Growth
Driving organic traffic through effective SEO techniques.
Tools
GA4, Hotjar, VWO and similars, Figma, SemRush, Screaming Frog, GSC;
Full Digital Presence
E-Commerce, Blogs, Marketplaces, Landing Pages, Lead Gen, SaaS.




Specialized in Conversion Rate Optimization strategies.














About Me
CRO Specialist with 5+ years of experience in Digital Marketing with a Bachelor's degree in Computer Science
CRO Specialist with SEO expertise with agency and freelance experience, focused on optimizing websites to convert better and grow smarter.
I combine Data, UX and SEO strategies to improve user experience, boost visibility, and drive sustainable results
CRO Expertise
SEO Growth
Driving organic traffic through effective SEO techniques.
Tools
GA4, Hotjar, VWO, Figma, SemRush Screaming Frog, Search Console.
Full Digital Presence
E-Commerce, Blogs, Marketplaces, Landing Pages, Lead Gen, SaaS.


Specialized in Conversion Rate Optimization strategies.








Previous Experiences
A diverse range of industries and niches I've had the pleasure to work with.
Retail & Commerce
Furniture
Fashion
Luxury Jewelry
Supermarkets
Pets
Pizzerias
Steakhouses
Healthy Food
Beauty
Cosmetics
Natural Products
Food Industry
Health and Wellness
Real Estate and Services
Real Estate Agencies
Consortiums
Automotive Batteries
Casino
Technology & Corporate Services
Workplace SaaS
Luggage Storage Services
Gaming
Previous Experiences
A diverse range of industries and niches I've had the pleasure to work with.
Retail & Commerce
Furniture
Fashion
Luxury Jewelry
Supermarkets
Pets
Pizzerias
Steakhouses
Healthy Food
Beauty
Cosmetics
Natural Products
Food Industry
Health and Wellness
Real Estate and Services
Real Estate Agencies
Consortiums
Automotive Batteries
Casino
Technology & Corporate Services
Workplace SaaS
Luggage Storage Services
Gaming
Some Projects
CRO and SEO projects


A/B Test: CTA Button Insertion
CTA Insertion A/B test, performed with the Control version and 3 different variants


A/B Test: CTA Change
CTA change A/B Test, performed with the Control Version and 2 different variants


Jewlery E-Commerce Project
Second Biggest Jewlery E-Commerce of the Country.
Some Projects
CRO and SEO projects
A/B Test: CTA Button Insertion
CTA Insertion A/B test, performed with the Control version and 3 different variants


Jewlery E-Commerce Project
Second Biggest Jewlery E-Commerce of the Country.
A/B Test: CTA Button Insertion
CTA Insertion A/B test, performed with the Control version and 3 different variants




A/B Test: CTA Change
CTA change A/B Test, performed with the Control Version and 2 different variants
O portfólio criado por Guilherme é moderno e destaca perfeitamente meus projetos e habilidades.
Armando Nabas




★★★★★